Last
Modified: August 10, 2021
|
|
|
Goal and Work Samples |
 |
 |
Objective
Being a member of a creative
and innovative creatve team to share ideas that will produce outstanding
solutions. I aspire to enhance communication and break the boundaries
of traditional graphic design by using digital graphics, web design
and interactive media. |
|
|
Work Experience |
|
|
Web Design
-
Designed projects, web sites, main pages, UIs, including logos,
identities, annual reports, landing pages. Collaborated with
programmers, coders, writers, editors, designers, photographers
and other professionals. Structured full web sites, templates,
and developed guidelines and schemas from small company sites
to corporate sites (database driven) HTML coding from raw
level to Dreamweaver, Frontpage, etc.
- Integrated
dynamic media in page design: Flash, Quicktime.
|
|
|
|
Multimedia/Digital Video/Motion Graphics
-
Produced and directed video clips.Collaborated
with actors, writers, artists, directors, camera staff and
other professionals.Conceptualized
and drafted storyboards for comercials and artistic videos.Prepared
presentations for small and wide audiences using PowerPoint,
Flash, and Acrobat PDF.
- Gained
knowledge of video formats and handling of video equipment.
|
 |
|
Print
- Designed projects in print, including logos, identities,
collateral, newsletters, annual reports, newspaper, magazine
ads, brochures, posters, trade show booth. Collaborated with writers, artists, photographers and other
professionals.
- Produced quality typography with high standards on type
face selection, kerning, leading and readability.
|
|
|
Art Direction
- Oversaw development of image appropriate to the company.
- Created and directed marketing campaigns and corporate
image.
- Directed photo shoots, video shoots, CD-ROMs and edited
photo negatives, video and materials for final selection.
- Directed design staff in producing concepts for targeted
audiences.
|
|
|
Department/Operations Management
- Managed (four) programmers, (two) coders and various freelancers
(hiring, discipline, mentoring, performance reviews.)
- Oversaw account management, project budgets and bidding,
art direction, vendor contact and client consultation.
|
|
|
Production Management
- Handled
all phases of production, including electronic preparation
of files.
- Gained
extensive knowledge of four-color printing process and printing
technologies.
- Gained
extensive knowledge of graphic compression for web, video
and multimedia formats.
|
|
|
|
Technical Expertise (skills) |
|
|
Design Software (2D, 3D and vector graphics)
- Adobe
Illustrator
- Adobe PhotoShop
- Macromedia
FreeHand
- Macromedia FireWorks
- Corel Draw
- Corel
PhotoPaint
- Corel
Trace
|
|
|
Multimedia and Digital Video Software
-
Adobe LiveMotion
- Adobe
Premiere
- Apple
QuickTime
- Macromedia
Flash
- Microsoft
PowerPoint
|
|
|
Desktop Publishing, Web Editing and Word Processing Software
- Adobe Acrobat
- Adobe GoLive
- Adobe InDesign
- Dreamweaver
- Filemaker
- Microsoft Excel
- Microsoft Word
- Quark Xpress
|
|
|
Employment History |
|
|
Art Director - Graphic Designer -freelance
Corporate FunRun
Responsible for developing creative concepts, designing art & marketing support materials and for Corporate FunRun special events & website. Graphic design of E-vites, brochures, newsletters, Tshirts, etc;
http://www.corporatefunrun.com
2014- present |
|
Art Director - Graphic Designer -freelance
Brooklyn Law School
Responsible for developing creative concepts, designing art & marketing support materials and for BLS website. Coordinating photo-shoots; Image saving, resizing, formatting; Graphic design of E-vites, brochures, newsletters, etc; Updating website & Graphic design of BLS social media sites.
http://www.brooklaw.edu
9/10- 2013 |
|
Partner - Art Director
FAVA Store (New York)
Created & managed this unique place - designer clothing & art boutique - live & online. Responsible for all image creation, special events, website.
http://www.favastore.com
2/07- Present |
|
Art Director -freelance
AdLib Unlimited (New York)
Specialized in web, branding and graphic art. Handle jobs from brochures and logo creation to interactive websites. Translate client's idea and information into compelling media that efficiently gets the message across to the widest audience.
http://www.adlibunlimited.com
4/06- Present |
|
Art Director & Marketing Consultant
CosmoCom (Melville, New York)
Developed and maintained multiple design & marketing projects running concurrently from concept to completion; researched, analyzed and recommended new marketing strategies and tactics to expand existing customer base. Established and maintained a high level corporate identity and branding program, which is carried out into all internal and external communications. Designed graphics and structure for CosmoCom web site, created custom web graphics and layouts, flash intros, animated banners; developed processes and page layouts for presentations & collateral.
http://www.cosmocom.com
1/04- 2006 |
|
|
Advertising
Specialist
GEGM Forward (New York)
Managed and coordinated the Art Department; designed projects in print, including logos, identities, collateral, newsletters, annual reports, newspaper, magazine ads, brochures, posters, trade show booth.
Collaborated with writers, artists, photographers and other professionals. Produced quality typography with high standards on typeface selection, kerning, leading and readability. Directed design staff in producing concepts for targeted audiences.
http://www.gegm.com
1/03-1/04 |
|
|
Graphic Designer & Events Coordinator
PASTICHE INC. (New York)
Designed company’s corporate identity, promotional materials & website; coordinated production of prints; implemented marketing strategies for company’s development; executed mass media initiatives through direct and online promotions.
http://www.pastiche.com
1/02-1/03
|
|
|
Freelance -Graphic Design Assistant
ARTS AT ST. ANN’S ORGANIZATION (New York)
Designed and coordinated production of promotional materials; collaborated with customer service and creative departments; established and maintained media partnerships; created electronic database of clients and partners. Responsibilities included project management, creating custom print layouts, logo design, business cards, brochures, flyers & posters.
http://www.artsatstanns.org
1/02-5/02 |
|
|
Art Director
PUBLICIS (Romanian Branch)
Created, designed and coordinated promotional campaigns for clients including Philip Morris (the BTL promotion in clubs for Marlboro and LM brands) and Coty (designed the Margaret Astor’s Club image and promotion). Duties included designing web sites, creating custom web graphics and layouts, creating flash intros, logo design, animated banners, copywriting and content creation, write, edit and proofread a variety of documents, plan and prepare articles for online dissemination, website promotion & marketing, client relations.
http://www.publicis.com
1/00 – 10/01 |
|
|
Executive Manager
CLUB A GROUP OF COMPANIES (Bucharest, Romania)
Managed a team of 50 people and 4 departments in order to develop
new business; designed and coordinated promotional campaigns;
created and supervised the Marketing Department; created, promoted
and supervised the Club A corporate image; organized and supported
cultural programs, performances and festivals.
http://www.cluba.ro
2/97– 1/00 |
|
|
Special Events & Marketing Manager
CREATIVE MEDIA (Bucharest, Romania)
Developed and managed a whole new department –the Special Events
Department; invented and organized general events using advertising
and PR knowledge in order to achieve the best image for clients
including PANASONIC, SWARTZKOPF & HENKEL; suggested new promotional
activities that increased earnings by 20%.
1/97–
2/98 |
|
|
Art Director
OGILVY & MATHER (Romanian Branch)
Liaised between design and production team (of 15 people); coordinated
from the concept of the advertising campaign to final product;
worked with clients including: TAROM (Romanian Airlines), SHELL,
and UNILEVER.
http://www.ogilvy.ro
1996 – 1997 |
|
|
Freelance Graphic Designer
Self Employed
Art Directing, Web Design, Presentations, Print, Advertising, Flash, Graphic
Design
FAVA store
Ferro & Cuccia Law Firm
Concerned Community 4Change
Soft Origins
AdLib Unlimited
Miral & Dancers
Charles Miller Photography,
Willie Cole
David Gruber Real Estate
City Glitz
Pastiche
Barry Wood
Cotty
Tangible Cure
Club Nedlan
1998
– Present |
|
|
Education |
|
|
Master's Degree in Arts and Cultural Management
PRATT INSTITUTE, 2003 - New York, NY -
www.pratt.edu
GPA: 3.6 |
|
Bachelor's Degree in Set and Stage design, Diploma in Aesthetics,
History of Theatre and Costumes
THE FINE ARTS ACADEMY, 1996 - Bucharest,
Romania
GPA: 3.8 |
|
|
Professional Recognition |
|
|
*2003 Debut Award
Poetry award at the "Lirismograf" national
culture festival in Romania.
*1994 Debut Prize
The special debut prize for set and stage
design at The International Theatre Festival “I.L.Caragiale” in
Bucharest. The play was “Hatmanul Baltag”, directed by Sanda Manu.
*1994 Paco Rabane Jury Award
The "Paco Rabane" award for fashion design at the
International Fashion Festival in Bucharest
*1993 Debut Prize
The debut prize for costumes at The Oberhausen
Film Festival in Germany. The nominated
film was “Going abroad”, directed by Bogdan
Cristian Dragan. |
|
|
Professional Activities and Memberships |
|
|
* ArtKid Foundation
1997-2004 Vice President
* Artvertising Foundation
2002-2005 Founder and President
* Club A Foundation
1997-2000 Executive Manager
* Agonia.ro
2002-2005 Editor |
|
|
